Bangkok: The Chinese Ghost Festival shopping season has been markedly quieter this year, prompting calls for the new government to address citizens’ economic concerns.
According to Thai News Agency, vendors in Yaowarat reported decreased sales compared to last year. Ms. Suthatip Chungwisitthan, who owns Chung Jib Tai, a shop known for seasonal desserts, observed a noticeable decline in sales during the festival. Customers are buying fewer large pairs of Chinese steamed buns, opting instead for smaller quantities or skipping offerings altogether. Despite experiencing monthly losses since the Chinese New Year, Ms. Suthatip has not increased prices, maintaining the cost of traditional Chinese steamed buns at 40 baht per pair. She urged the new government to prioritize economic issues and stimulate the economy by the end of the year.
Ms. Amornphan Chansathit, a vendor of duck and chicken, noted that while most prices have remained consistent since last year, chicken prices have risen by 20-30 baht. Despite stable prices for ducks, pork, and fish, she has seen a reduction in customer purchases. Many customers are opting for fewer chickens or switching to pork or fish. Sales have been sluggish, with activity primarily occurring on weekends. In response, some vendors have turned to online livestreaming to boost sales.
One vendor expressed skepticism about the government’s ability to swiftly address these issues, suggesting that any change in administration would require time to implement effective solutions.
Meanwhile, shopper Ms. Siu Jing Chae Tang plans to maintain her usual offerings for the festival but acknowledges the economic strain, noting higher prices and a challenging job market. She emphasized the importance of the government addressing the economic difficulties faced by the poor, as many are struggling to make ends meet.