‘Madam Pang’ Leads Initiative to Advance Sports Media Skills and Literacy

Bangkok: 'Madam Pang' Nualphan Lamsam, President of the Football Association of Thailand, recently presided over the closing ceremony of the 5th Sports Media Skills and Media Literacy Development Project at the Rajamangala National Stadium Conference Room. The initiative, organized by Mr. Wankla Kwankaew, President of the Online Sports Journalists Association, in collaboration with the Safe and Creative Media Development Fund, aimed to enhance the knowledge of local media, youth, and interested individuals in sports communication, focusing on AI technology and modern market strategies.

According to Thai News Agency, the training provided a comprehensive curriculum covering various aspects of mass media. Topics included 'Guidelines for using AI to summarize news, write articles, and create sports content,' presented by Mr. Piyapol Puangkaew, a mass media expert in AI Media and a board member of the Online Sports Journalists Association. Mr. Peerapong Thong-U-Lert, editor of Siam Sport Online, discussed AI and Gemini, while Mr. Wirasak Nilklat, a renowned sports news anchor and commentator, shared insights on transforming screen experiences to live audiences.

Mr. Wiravich Charoenchue of Mainstand Creator Co., Ltd., provided guidance on content writing, photography principles, and social media organization. 'Attorney Boat' Mr. Teepakorn Komonphanphon, a provincial prosecutor, offered knowledge on media laws, gambling, and ethics. Dr. Nat Theeranat Suphanan, chairman of the Sports Development Fund Foundation, addressed the Computer Act and journalist ethics, providing participants with a wealth of knowledge.

The Sports Media Skills Development and Sports Media Literacy Project has been running for the second consecutive year. In 2025, the project plans to expand nationwide, covering five regions: the South in Songkhla Province, the Central Region in Nakhon Sawan Province, the Northeastern Region in Nakhon Ratchasima Province, the Eastern Region in Sa Kaeo Province, and concluding in Bangkok.