Bangkok, The Ministry of Commerce mobilizes GI entrepreneurs to invade the heart of the business district. Selecting over 60 of the best Thai GI products from all regions at the “GI Market 2024” event at Central Rama 9.
Mr. Naphinthorn Srisanpang, Deputy Minister of Commerce, opened the “GI Market 2024” in a grand manner, bringing a parade of Thai GI products, the best products with community identity, to the heart of the city. Invite everyone to join in shopping and eating deliciously with premium products from more than 60 stores from all over the country. From today – 31 March 2024 at the Work and Play area, 1st floor, Central Rama 9 Shopping Center.
The Ministry of Commerce has a policy to drive the community economy with Geographical Indications (GI), which is considered an important soft power of Thailand. that can create added value to products community identity caused by biological diversity Topographical conditions climate as well as local wisdom that is passed on from generation to generation As
a result, all GI products have their own unique identity. Currently, there are 200 products that are GI registered, creating a value of over 58,000 million baht per year and having standard quality control. As well as promoting and expanding marketing channels for Thai GI products to create income for producers and entrepreneurs in the community. Leading to improving the quality of life of the people.
The event “GI Market 2024” at Central Rama 2 shopping center. 9 has collected GI products from every region across the country, more than 60 stores, guaranteed quality, delivered directly from the production source directly to the hands of consumers, such as Lamphun Yok Dok silk. Mor Hom Phrae cloth Long Lablae Uttaradit durian, Chanthaburi durian, Ban Phaeo aromatic coconut, Doi Tung coffee, Thep Sadet coffee, Chiang Rai tea, Sangyod rice from Phatthalung. Khao Wong Kalasin sticky rice Bai dried salted tiger fish, Mae Klong mackerel and many others, etc., and products are distributed and displayed from partner
agencies such as the Cultural Product of Thailand (CPOT) show from the Ministry of Culture. and the display and sale of GI from Jing Jai Farmers Market under the Central Group.
However, at the event, in addition to selling GI products, those interested can order products online via the Facebook page: GI Thailand. There will be a live broadcast selling GI products at the event from famous influencers such as Pinky, Savika, and DJ. Ekki, DJ Dada, Benz, Punyaporn, Noolek, Ka Ka, etc. We therefore invite everyone to come and support us. and give encouragement to Thai GI entrepreneurs at the ‘GI Market 2024’ event at the Work and Play activity area, 1st floor, Central Rama 9 Shopping Center from today until 31 March 2024.
The GI Market event is considered another important project to expand marketing channels for Thai GI producers and entrepreneurs and create awareness among consumers. And this year there are more special activities than every year. The Department of Intellectual Property is preparing to organiz
e a “traveling GI Market” event in other provinces, including Udon Thani Province. Nakhon Si Thammarat Province can continue.
Source: Thai News Agency