Bangkok: BAM is launching a new "Mahachon Property" project aimed at helping struggling homeowners, offering low-income earners and the self-employed the opportunity to own their own home. No down payment is required, with installments starting at just 500 baht per month over 20 years, featuring special interest rates to improve the quality of life for Thais.
According to Thai News Agency, Dr. Rak Vorakitpokathorn, Chief Executive Officer of Bangkok Commercial Asset Management Public Company Limited (BAM), the country's largest asset management leader, highlighted the challenges posed by the uncertain economic climate, rising housing prices, and uncertain incomes. These factors, combined with the nature of freelancing, create significant obstacles for a large number of Thais in accessing homes. The over 20 million informal workers, who lack regular incomes, face difficulties in securing loans from financial institutions despite having real incomes and the ability to repay. A housing market survey by the Real Estate Information Center found that home loan rejection rates reached as high as 70% in Q2 2025, reflecting the challenges faced by low- and middle-income homebuyers.
BAM is implementing a proactive strategy under the concept of "Opportunities for All," aiming to provide low-income earners with genuine access to their first home. The "Saraphumchon" project specifically targets homeowners struggling to survive, offering opportunities for those without a regular salary, uncertain income, or low incomes to directly pay home loans to BAM. This approach allows for flexibility in payment based on the price of the home and the financial capacity of the participants.
The "Public Assets" project is particularly suitable for low-income or uncertain income groups, including those who work for hire, freelancers, taxi drivers, motorcycle taxi drivers, and those who do not own homes or are renting. The project offers affordable housing prices, with properties such as houses, townhouses, condominiums, commercial buildings, and vacant land available for purchase, priced at no more than 3 million baht. Reservations begin at 1,000 baht, with installments starting at 500 baht per month for a 20-year term. The interest rates are structured to be 0% for the first year, 3% for the second and third years, and thereafter at BAM's MRR for the remainder of the contract.
Dr. Rak expressed confidence that the Public Assets for Homes for the Struggling Generation project will address the challenges faced by low-income earners. By offering affordable prices and special payment terms directly to BAM, the project aims to make home ownership accessible, thereby improving the quality of life for Thais and opening the door to broader financial opportunities.